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Urban Air Adventure Park Unveils New Attraction: Urban Air Adventure Slides
Urban Air Adventure Park, the world’s leading indoor adventure park operator and a key part of the youth enrichment growth-focused platform Unleashed Brands, is excited to announce the launch of a new attraction: Urban Air Adventure Slides. This innovative feature will debut in August at the Urban Air Adventure Park locations in Southlake, Texas, and North Fort Worth, Texas. Following these initial launches, the Adventure Slides will be introduced to over 30 locations this fall and eventually to Urban Air’s 200+ parks nationwide by 2025 and beyond. All new parks under development will include these state-of-the-art slides as a staple attraction.
Innovation and Design
The Adventure Slides feature five innovative and patent-pending designs: Surf, Scoop, Racer, Launch, and Tube Slides. These designs represent Urban Air’s commitment to evolving its business model through innovation and enhancing the guest experience, ultimately driving profitable growth for franchisees. Each slide is designed to maximize safety and fun, providing a unique experience that distinguishes Urban Air from competitors.
Jeff Palla, Brand President of Urban Air, emphasized the seamless integration of these slides within the architectural footprint of the parks, ensuring a blend of excitement and aesthetics. “With this rollout, we’re enhancing our next-level entertainment to create unforgettable moments for our guests,” Palla stated.
Extensive Offerings and Recognition
Urban Air Adventure Park is renowned for offering a diverse range of attractions, including ropes courses, climbing walls, the patented Sky Rider, Battle Beam, laser tag, dodgeball court, electric go-karting, and a warrior obstacle course. Each park also features a state-of-the-art, fast-casual café, ensuring a comprehensive entertainment experience for all visitors.
This year, Urban Air was ranked as the No. 1 entertainment franchise in Entrepreneur Magazine’s Annual Franchise 500 list for the sixth consecutive year.
About Urban Air Adventure Park
Urban Air Adventure Park, founded in 2011, is the Nation’s #1 destination for family fun, featuring a variety of attractions perfect for all ages. It is the largest adventure park operator in the world with more than 350 locations open or in development. Urban Air was created to help kids have fun while achieving activity goals that enhance their social and physical skills.
About Unleashed Brands
Unleashed Brands, which includes Urban Air, Snapology, The Little Gym, XP League, Class 101, Premier Martial Arts, and Sylvan Learning, was founded to curate and grow a portfolio of the most innovative and profitable brands that help kids learn, play, and grow. Over the last 10 years, Unleashed Brands has built a proven platform for scaling businesses focused on serving families, with a mission to impact the lives of every child by providing fun, engaging, and inspiring experiences.
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